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As well as drive new customer acquisition, referral can significantly increase customer lifetime value and deliver measurable return on investment (ROI).
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For travel & hospitality brands, summer is a golden opportunity to increase revenue and acquire valuable customers. Here's how to make the most of it.
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Thought you needed to offer a discount to encourage referrals? Here are 4 ways to nurture brand advocacy without discounting a penny.
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Thought your loyalty programme was doing enough to leverage and nurture brand advocacy? Don't be too sure...
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How modern CX leaders can measure customer advocacy KPIs to turn brand fans into a sustainable channel for business growth.
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Discover who your truly most valuable customers are through the power of Extended Customer Revenue,
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In the advocacy alphabet, A stands for Acquisition. Read on to find out why (and how to apply it to your business).
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Discover which sectors came out on top for brand recommendations this year.
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Unlock the secrets behind sustainable growth as brands like Farfetch & Charlotte Tilbury leverage customer advocacy. Learn how to replicate their success.
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Discover the essential questions to find your perfect referral platform, from getting set up to A/B testing and acquiring high lifetime value customers.
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